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Vaccine Conversation Guide

A Guide for Talking to Friends and Family About Vaccines

Vaccines were critical for Canada’s pandemic response, effectively limiting severe illness, the need for hospitalization, and loss of life. However, for some Canadians, it also caused tensions, with family members and friends divided on whether or not to get vaccinated. As the pandemic continues, and the benefits of vaccination remain high, it is important to encourage those we care about to protect themselves.

This guide brings together research-backed insights that can help you better understand the mindset of those who are hesitant and help you effectively engage in conversations to increase their vaccine confidence. 

Acknowledgements

Contributors to this report

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Funding

We acknowledge the support of the Natural Sciences and Engineering Research Council of Canada (NSERC), the Canadian Institute of Health Research (CIHR), and the Social Sciences and Humanities Research Council of Canada (SSHRC). This work was made possible through the jointly administered Encouraging Vaccine Confidence in Canada Promoscience grant.


This work was made possible through the jointly administered Encouraging Vaccine Confidence in Canada Promoscience grant awarded to Sheridan College.

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